Futura is a type face that I am particulary interested in because of the simplistic style of the font. It is a sans serif font that originated in Germany in 1927.
There are many different styles in it's font family such as light, medium and bold, as well as an italic set which was added in 1955.
What I like about this type face is how it maintains a direct and formal style, without going over the top whilst still maintaining a friendly and welcoming approach.
It is also easily recognisable, having featured on a variety of media platforms, such as in 'V for Vendetta' and in 'The Elder Scrolls V: Skyrim'
Another thing I like about Futura is how each character is in proportion - the 'O's are perfectly round.
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